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The Trade Show on Demand program will capture every
seminar, conference, keynote speaker, special event and
all exhibiting companies on high quality produced video
that is placed on a dedicated website designed
exclusively for that event. This will be available for
viewing weeks prior and after the close of a static
event.
This will greatly increase the value to all
participants. The program will also allow participation
from both remote exhibitors and attendees from literally
anywhere in the world, thus expanding the reach and
participation in any event. To maximize participation,
the cost to exhibiting and sponsoring companies is kept
low enough to fit into the tightest of budgets.
There is never a cost to a trade event for any of our
programs, though trade show management does profit from
revenue sharing in all our programs.
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International Exhibitors:
An international company has several obstacles to
overcome in order to participate in any U.S. based
static trade event. The high cost of travel and
shipping, the extended time out of the office and
country, the problems and risk involved in dealing with
Customs, the difficulties revolved around staff, visas
and Homeland Security are all time consuming and
expensive barriers that have to be dealt with.
These are all issues that have to be budgeted for, both
in time and money. These are all in addition to the
normal exhibitor issues related to participating in any
trade event. A large number of companies simply can't
justify the time and expense for exhibiting 20 hours,
even at the most attractive shows. Trade Show on Demand
has developed an effective alternative to this
situation.
The Global Pavilion:
International companies will purchase a 10x10 space
in the Global Pavilion from show management at the
regular rate of space. National Access will provide an
attractive booth, with plasma screen, seating and
computer connection. TSOD will then go to the company,
anywhere in the world, shoot and produce their 30 second
and 4 minute corporate video for use at the event and on
the web site.
Attendees at the event will be able to physically visit
that company's booth, swipe their card and view the
company's video and even connect with that company via a
web cam, and speak directly with a staff member of that
organization in person. The company is also represented
online no differently than any other exhibitor.
Any attendee visiting that company online or at the
Global Pavilion, will be instantly sent to the company
as a potential lead. Is this method of exhibiting as
good as exhibiting in person, no, but it is much better
than not exhibiting at all.
The National Pavilion:
Though domestic companies do not have all the same
problems exhibiting as does an international company,
several obstacles still remain. Budgets, personnel and
time restrict companies from exhibiting in as many
exhibitions as they may need or wish to. The National
Pavilion will operate in the same fashion as the Global
Pavilion, but will focus on companies in country.
A private, enclosed area will be constructed with wide
aisles, lots of seating, cafes, private exhibit booths -
all set in a comfortable, no pressure, public park like
setting.
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Exhibiting companies will have the opportunity to be
selected for one of the 6 special focused broadcasts
that will air continually on the web site, on large
plasma screens through the convention hall and in all
the event facility hotel rooms for the duration of the
event.
This will add even greater notoriety and separation for
any participating organization. The focus of these 30
minute broadcasts is; |
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Innovations:
Highlighting new and innovative products or services to
the market. This program provides a venue to introduce
the newest cutting edge developments for their
particular industry.
The program allows a company to separate itself from the
past and show an attendee a look at the future.
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Breaking News:
Featuring material events that have occurred in an
exhibiting company in the last year, such as a new
C-level Executive, a new facility, a merger or
acquisition, an approved patent, an IPO and other
noteworthy changes in the company.
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Who's New:
Highlighting exciting new companies or first time
participants of the event. This program will allow a
company that is not yet known at this exhibit to be
prominently seen and presented in the event hotels and
on the convention floor prior to an attendee ever
reaching the exhibit hall.
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After Hours:
Focusing on company sponsored events, golf tournament,
cocktail party, award ceremonies and other special
events accruing there at the exhibition. The show
focuses on events going on outside the conference and
exhibit hall.
The show is focused toward the remote attendee and
highlighting what they missed by not showing up in
person and encouraging them to do so next year.
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Global Trade Award:
Honoring the top 10 managed companies of the event.
Companies winning this award are honored at a special
award ceremony held at the opening of the event and then
featured on this award program that airs continually in
all the event facility hotel rooms and throughout the
convention hall.
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Passport International:
Featuring several of the most exciting international
exhibitors. This program features the best of the global
market. Any international exhibitor that is
participating live at the event or remotely through the
Global Pavilion may qualify for this program.
The program allows promotional separation from your
peers in the competitive global market.
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